At hm77i, your privacy is taken seriously. This Privacy Policy explains exactly what personal data hm77i collects from players across Pakistan, how that data is used, who it may be shared with, and what rights you hold over your own information. We believe in full transparency — no hidden data practices, no surprises.
Six core principles guide how hm77i collects and manages every player's personal information on the platform.
hm77i collects personal data only for specific, clearly stated purposes. We do not use your data for anything beyond what is described in this Privacy Policy without your explicit consent.
We only ask for what we genuinely need. If a piece of information is not necessary for account management, identity verification, or regulatory compliance, hm77i does not collect it.
All personal data stored by hm77i is protected using AES-256 encryption at rest and TLS 1.3 in transit. Our infrastructure undergoes regular third-party security audits to maintain the highest protection standards.
We clearly tell you what data we collect, why we collect it, and who may see it. No buried clauses, no vague language — this policy is written in plain English so every hm77i player in Pakistan can understand it.
You have the right to access, correct, restrict, or request deletion of your personal data held by hm77i. We process all data rights requests within 30 days of receipt via our support team.
hm77i does not sell your personal data to third parties. Data is shared only with trusted service partners under strict data processing agreements, or where required by law or our licensing authority.
Welcome to the hm77i Privacy Policy. hm77i is Pakistan's trusted online gaming platform, offering cricket betting, live casino, slot games, Bingo Fishing, Mine games, lottery-style products, and more — all in PKR, all under a single login. hm77i is accessible at hm77i.org and is available to eligible users across Pakistan, including players in Karachi, Lahore, Islamabad, Faisalabad, and beyond.
hm77i takes the privacy of its players seriously. This Privacy Policy sets out in full detail exactly what personal data hm77i collects from you, the purposes for which that data is processed, the legal basis on which hm77i relies to process your data, how long that data is retained, who it may be shared with, and what rights you hold as a data subject. This policy applies to all users of the hm77i Platform, whether accessed via desktop browser or mobile device.
By registering on hm77i, accessing the Platform, or using any hm77i service, you confirm that you have read and understood this Privacy Policy and that you consent to the collection and processing of your personal data as described herein. If you do not agree to this Privacy Policy, you must not register on or continue to use the hm77i Platform.
2.1 Identity of the Controller. For the purposes of applicable data protection law, the data controller responsible for the personal data collected through the hm77i Platform is the hm77i operator — the entity that holds the internationally recognised gaming licence under which hm77i operates. The hm77i operator is the sole entity that determines the purposes and means by which your personal data is processed in connection with the Platform.
2.2 Contact for Data Matters. For all data protection enquiries, including data subject rights requests, complaints, and general privacy questions, you may contact the hm77i data protection team using the details provided in Section 14 of this Privacy Policy. hm77i aims to respond to all data-related correspondence within five (5) business days of receipt.
2.3 Scope. This Privacy Policy applies exclusively to personal data collected and processed by hm77i in connection with your use of the hm77i Platform and associated services. It does not apply to third-party websites or services that may be linked to or from the hm77i Platform, over which hm77i has no control and for which hm77i accepts no responsibility.
3.1 Registration Data. When you create a hm77i Account, we collect the following personal information:
3.2 KYC Verification Data. To comply with anti-money laundering (AML) regulations and our licensing obligations, hm77i may collect:
3.3 Transactional Data. In the ordinary course of your use of the Platform, hm77i collects records of all financial transactions associated with your Account, including deposit amounts and timestamps, withdrawal requests and outcomes, wagering history, game results, and bonus credits and redemptions.
3.4 Technical & Usage Data. hm77i automatically collects certain technical information when you access the Platform:
| Data Type | Examples | Purpose |
|---|---|---|
| Device Data | Device type, OS, browser type & version | Platform optimisation, fraud detection |
| IP Address | IPv4 / IPv6 address at time of login | Geolocation, security, AML compliance |
| Session Data | Login timestamps, session duration, pages visited | Responsible gaming monitoring, fraud detection |
| Referral Data | Referring URL or campaign parameter | Marketing attribution (internal only) |
| Cookie Data | Session tokens, preference cookies | See Section 8 (Cookies) |
3.5 Communications Data. When you contact hm77i's support team — whether via live chat, email, or any other channel — hm77i retains records of those communications, including the content of messages, timestamps, and any attachments provided, for the purposes of resolving your query and maintaining a record of interactions for quality assurance and compliance purposes.
hm77i uses the personal data it collects for the following specific purposes:
4.1 Account Management. To create, maintain, and administer your hm77i Account; to authenticate your identity when you log in; to process deposits, withdrawals, and wagers; to provide customer support; and to communicate important account-related information to you.
4.2 Regulatory Compliance. To fulfil hm77i's obligations under its international gaming licence, including AML checks, KYC verification, age verification, detection and prevention of fraud, and reporting obligations to relevant licensing and regulatory authorities. hm77i is required by its licensing authority to retain certain data regardless of whether you subsequently request deletion of your account — see Section 7 for full details.
4.3 Responsible Gaming. To monitor your gaming activity for signs of problem gambling behaviour; to apply and enforce responsible gaming tools you have activated (such as deposit limits, cooling-off periods, and self-exclusion); and to contact you where hm77i identifies patterns of play that may warrant a responsible gaming intervention.
4.4 Improving the Platform. To analyse aggregated, anonymised usage patterns to improve the design, functionality, game offering, and overall player experience of the hm77i Platform. hm77i will not use your personal data for this purpose in a way that identifies you individually.
4.5 Marketing Communications. Where you have consented to receive marketing communications, hm77i may use your contact details (mobile number and/or email address) to send you information about promotions, bonuses, new games, and platform updates. You may withdraw your marketing consent at any time through your Account settings or by contacting the support team — see Section 9 for details of your rights.
4.6 Security and Fraud Prevention. To detect, investigate, and prevent fraudulent transactions, account takeovers, bonus abuse, money laundering, and other prohibited conduct. hm77i uses automated systems alongside human review to identify suspicious activity patterns.
hm77i processes your personal data on the following legal bases, depending on the specific processing activity:
6.1 We Do Not Sell Your Data. hm77i does not sell, rent, or otherwise commercially transfer your personal data to any third party. Full stop.
6.2 Service Providers. hm77i shares personal data with a limited number of trusted third-party service providers who assist in operating the Platform, including:
All third-party service providers engaged by hm77i are bound by written data processing agreements that require them to process personal data only on hm77i's instructions, maintain appropriate security standards, and not retain data beyond what is necessary for the contracted service.
6.3 Regulatory and Law Enforcement Disclosure. hm77i may be required to disclose your personal data to its licensing authority, financial intelligence units, tax authorities, or law enforcement agencies where legally compelled to do so, or where hm77i has reasonable grounds to believe disclosure is necessary to prevent or detect crime, protect national security, or comply with a court order.
6.4 Business Transfers. In the event of a merger, acquisition, or transfer of all or a substantial part of hm77i's business assets, your personal data may be transferred to the acquiring entity as part of that transaction. hm77i will notify you via a notice on the Platform before any such transfer takes place, and the acquiring entity will be required to honour this Privacy Policy or provide you with a materially equivalent level of protection.
7.1 Active Accounts. For as long as your hm77i Account remains active, hm77i retains all personal data associated with your Account, including registration data, KYC documents, transaction history, and communications records, as necessary for account management and regulatory compliance.
7.2 Closed Accounts. Following the closure of your hm77i Account — whether at your request or by hm77i — certain categories of personal data must be retained for a minimum period to comply with hm77i's regulatory and legal obligations. Specifically:
7.3 Deletion After Retention Period. Once the applicable retention period has expired and hm77i no longer has a legal or regulatory basis to retain your data, hm77i will securely delete or anonymise your personal data in accordance with its internal data disposal procedures.
7.4 Self-Exclusion Records. Where a player has requested permanent self-exclusion, hm77i retains a minimal record of the self-exclusion (name, contact details, and exclusion date) indefinitely to ensure that the player cannot re-register on the Platform in the future. This retention is in the interests of the player's welfare and is required under hm77i's responsible gaming obligations.
8.1 What Are Cookies. Cookies are small text files placed on your device by a website when you visit it. hm77i uses cookies and similar technologies (including local storage and session tokens) to ensure the Platform functions correctly, to maintain your login session, to remember your preferences, and to analyse how the Platform is used.
8.2 Types of Cookies Used by hm77i.
| Cookie Type | Purpose | Duration |
|---|---|---|
| Strictly Necessary | Session management, login authentication, security tokens. Cannot be disabled as they are essential to Platform operation. | Session |
| Functional | Remembering your language preference, responsible gaming settings, and display preferences. | Up to 12 months |
| Analytical | Aggregated, anonymised data on how players navigate the Platform, used to improve UX and identify technical issues. | Up to 24 months |
| Marketing / Attribution | Internal campaign attribution to measure the effectiveness of hm77i's own promotional campaigns. No third-party advertising cookies are placed. | Up to 30 days |
8.3 Managing Your Cookie Preferences. You may manage your cookie preferences through your browser settings, which allow you to block or delete cookies. Please note that disabling strictly necessary cookies will impair or prevent your ability to use the hm77i Platform, as session management cookies are required for login functionality.
As a data subject whose personal data is processed by hm77i, you hold the following rights. You may exercise any of these rights at any time by contacting hm77i's support team via live chat or by emailing the data protection contact address listed in Section 14:
9.1 Response Timeframes. hm77i will acknowledge all data subject rights requests within five (5) business days and will aim to fulfil the request within thirty (30) calendar days. Where a request is particularly complex or hm77i receives a high volume of requests, this period may be extended by a further thirty (30) days, of which hm77i will notify you.
9.2 Identity Verification for Rights Requests. To protect the security of your personal data, hm77i will verify your identity before fulfilling any data subject rights request. You will be asked to confirm your registered mobile number and provide a copy of a valid identity document. hm77i will not fulfil rights requests from unverified individuals.
10.1 Technical Safeguards. hm77i employs industry-standard technical security measures to protect personal data against unauthorised access, loss, destruction, or alteration. These measures include:
10.2 Organisational Safeguards. Access to personal data within hm77i is restricted on a strict need-to-know basis. All staff members with access to personal data receive data protection training as part of their onboarding and annually thereafter. Access logs are maintained for all systems containing personal data and are reviewed regularly.
10.3 Data Breach Response. In the event of a personal data breach that poses a risk to your rights and freedoms, hm77i will notify the relevant supervisory authority within 72 hours of becoming aware of the breach (where required by applicable law) and will notify affected users without undue delay where the breach is likely to result in a high risk to their rights.
10.4 Your Responsibility. While hm77i takes every reasonable measure to protect your personal data, the security of information transmitted over the internet cannot be guaranteed absolutely. You are responsible for keeping your hm77i Account credentials — including your password and any 2FA codes — confidential and secure. hm77i will never ask you for your password via live chat, email, or any other channel. If you suspect your Account has been compromised, contact hm77i support immediately via live chat.
11.1 Age Restriction. The hm77i Platform is strictly intended for users who are 21 years of age or older. hm77i does not knowingly collect personal data from individuals under the age of 21. Age verification is a mandatory step in the hm77i registration and KYC process, and accounts where the user is found to be under 21 will be immediately suspended and any funds held will be dealt with in accordance with hm77i's Terms & Conditions and applicable regulatory requirements.
11.2 Parental Controls. If you are a parent or guardian and believe that a minor in your care has registered on the hm77i Platform or has submitted personal data to hm77i, please contact hm77i's support team immediately via live chat or at the email address provided in Section 14. hm77i will take prompt steps to investigate, close the account, and delete any personal data collected from the minor in question, subject to any overriding regulatory retention obligations.
11.3 Under-Age Data Discovery. Should hm77i discover at any point — whether through its own internal processes, KYC review, or notification from a third party — that personal data has been collected from an individual who was under 21 at the time of registration, hm77i will suspend the account immediately, delete the personal data to the fullest extent permitted by its regulatory obligations, and report the matter to its licensing authority as required.
12.1 Cross-Border Processing. As an internationally licensed online gaming platform, hm77i may process and store personal data on servers located outside of Pakistan. Where personal data is transferred to a jurisdiction that does not have data protection laws equivalent in standard to those applicable to hm77i's operations, hm77i implements appropriate safeguards to ensure your data continues to receive an adequate level of protection.
12.2 Safeguards for International Transfers. The safeguards hm77i relies on for international data transfers include:
12.3 Queries on International Transfers. If you wish to obtain further information about the specific safeguards in place for any particular international transfer of your personal data, please contact hm77i's data protection team using the details in Section 14.
13.1 Right to Amend. hm77i reserves the right to update or amend this Privacy Policy at any time. Changes may be made to reflect updates in applicable law, changes to hm77i's data processing practices, new product features, or recommendations from regulatory authorities.
13.2 Notification of Changes. Where a change to this Privacy Policy is material — meaning it significantly affects the way hm77i processes your personal data or reduces your rights — hm77i will notify you by posting a prominent notice on the Platform and, where possible, by sending a notification to your registered email address or mobile number at least fourteen (14) days before the change takes effect.
13.3 Continued Use Constitutes Acceptance. Your continued use of the hm77i Platform following the effective date of any updated Privacy Policy constitutes your acceptance of the revised terms. If you do not agree to a revised Privacy Policy, you must stop using the Platform and may request closure of your Account in accordance with hm77i's Terms & Conditions.
13.4 Version History. The current version of this Privacy Policy, together with its effective date, is displayed at the top of this document. Previous versions of the Privacy Policy are available on request by contacting hm77i's support team.
14.1 General Data Enquiries. For any questions about this Privacy Policy or how hm77i handles your personal data, you may contact hm77i's support and data protection team via:
14.2 Complaints. If you are not satisfied with how hm77i has handled your personal data or responded to a data rights request, you have the right to lodge a complaint with the relevant supervisory authority or data protection regulator in your jurisdiction. hm77i takes all privacy complaints seriously and will cooperate fully with any regulatory investigation.
14.3 Internal Escalation. Before escalating a complaint to a regulator, hm77i encourages you to contact the support team first so that the matter can be reviewed and resolved internally. hm77i aims to resolve all data-related complaints within fifteen (15) business days of receipt.
14.4 Response Language. hm77i's data protection team responds to all written enquiries in English. For players across Pakistan who prefer communicating in Urdu, live chat support is available in Urdu at any time, 24 hours a day, seven days a week.
Your data is protected, your rights are respected, and your experience is secured. Explore cricket betting, slots, live casino, and more — all in PKR, all under one login.
21+ only · Play responsibly · Your data is protected under this Privacy Policy